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The Real Cost of Free, Part 2: You Get What You Pay For

Using a free tool to generate links to your content seems convenient in the short term, but it's not a good practice for businesses looking to stay competitive and savvy towards the future of marketing. Click here to read Part 1 of this series

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Best Practices for Short URL Structure

Implementing short URLs into your marketing strategy is a great first step towards unlocking data insights! Next, establish a consistent structure that works well for your audience and your team. Read on for 7 tips from the link management pros[...]

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4 Essential Rules of Linking

It's probably a given that here at BudURL, we believe the link matters. But hey, we can talk about best practices and advanced strategies all day and still see some of the world's greatest brands making the most basic of mistakes when it comes to[...]

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7 Ways to Save Time at Work with BudURL

There are many reasons why people begin using BudURL. While most folks come to us for advanced security or analytics, some of our most attractive attributes are features that help our users save time out of their busy work days. 
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Collision Conference 2017 Recap: A Melting Pot of Innovation

The BudURL team is back in the office after an action-packed week in New Orleans at Collision 2017. We were chosen as a Beta Startup exhibitor- meaning BudURL is a later stage startup with a more mature model. (As opposed to the brand new,[...]
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5 Link Security Best Practices for Financial Services

Financial services companies invest enormous amounts of manpower, energy, and financial resources into their content assets. Unfortunately, organizations that haven’t learned the ins and outs of link management often use weak, insecure links to[...]

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3 Ways to Use Location Data for Marketing

Digital marketers are well-versed in the continuous hustle to get content on the screens of their audience- and there's no shortage of dashboards chock full of data points claiming to make this task easy.

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7 Reasons Why The Link Matters

As a Client Success Manager, I often advise my clients to "begin with the end in mind" when planning their campaign strategy. If you know what you want to have at the end, your link management tool can give you the clarity and insight you need. 

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Client Spotlight: Small Business

Time is a scarce resource for many of us, but it is especially valuable if you’re running your own business online. When you’re spinning multiple plates, and prioritizing future projects, the last thing you need is to waste time wrestling with[...]

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How Flexible Links Helped 3 Companies Avoid Disaster

“The measure of intelligence is the ability to change.”

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