6 Best Practices for Linking in Social Media Stories

This is a sequel to “Marketing in 10 Seconds: A Digital Marketer’s Intro to Social Media Stories”, which guided our audience through a few best practices when posting stories on Snapchat or Instagram. This post will dive deeper into driving[...]

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Multiple Domains: Are You Doing it Right?

Today we are talking domain management - you have your primary domain, and your branded short domain. When does it make sense to go beyond that? (Note: If you're already confused, start here.) 

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3 Hidden Time-Wasters Lurking in Your Social Media Tool

Your team's social publishing tool has 2 important baseline responsibilities: to publish the right content at the right time and to save your team time when scheduling and posting to social media. We all know that many tool go far beyond that,[...]

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How it Works: Archive & Delete Function

BudURL is built so that managing your entire ecosystem is painless and seamless. The Archive or Delete feature was developed to help users who create links that they don't need forever with an automated self-destruct option. An important[...]

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How it Works: The BudURL Reporting Dashboard

The BudURL reporting dashboard offers an informative glance at your click traffic and user trends. It allows each user to take a broad or detailed look at the performance of their links, from total link clicks over the last 24 hours, to which[...]

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Beyond the Click: Tracking What Matters Most {Webinar}

Tracking clicks to your links is the very first step at measuring engagement with your content, but what comes next? Understanding how to track conversions and which channels are driving them can be an uphill battle. How can you prove the value[...]

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Prefetching Can Affect Your Click Traffic Stats. Here’s What BudURL is Doing to Help

There's not a ton of information out there about prefetching, a term currently most relevant for marketers in regards to how Facebook is reporting clicks on mobile ads (more on what that means below). Whether or not you've heard of prefetching,[...]
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Add-On Value: 404 Reports

We've all been there: you check on a link you published awhile back and a horror washes over you: it's broken! How long has it been like that? How many people reached the 404 page? It's too late to understand that now, and all you know is you[...]

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How to Use UTM Codes

WHY DO YOU NEED TO INCORPORATE UTM CODES INTO YOUR MARKETING STRATEGY?

Most social media marketers are already riding on the Google Analytics bandwagon, but not everyone is correctly tagging and tracking their links using UTM (Urchin Tracking[...]

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How to Build a Killer Link Strategy for 2017 {Webinar}

Have you created a link strategy to guide your campaigns next year? The power of the link has grown exponentially, and a plan to harness your insights and ensure complete clarity across campaigns is a must-have for marketers planning to kill it[...]

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