Protect your data
Business that care about privacy choose BudURL
It might sound shocking, but it's true: most link shorteners have a serious security hole: anyone can look up the stats behind a link, even if it is branded. It's a simple trick that you can try yourself right now - just add a plus sign to the end of a shortlink you see on social media. Or try these:
Hootsuite makes you work a bit harder- you have to create a free account to check out other business' stats. However, once you do so, you just have to access the Analytics tab and paste in a URL. Click here to peek at click stats from the official SXSW Festival Twitter account!
-Click here to read a case study examining data privacy in retail.
Stats are only available to verified user accounts, and users can only view stats within their own account. This is the case for all BudURL accounts, no matter the plan level. No spying allowed!
Why is this important? Without it, you could be handing your competitors an easily accessible archive of your digital campaigns, along with their performance metrics. And if that doesn't apply to your business, consider this: platforms who don't consider data protection a priority might have bigger issues with privacy, too.
Click here to read about an experiment by researchers at Cornell Tech, who were able to easily access private documents hosted by the Google & Microsoft clouds by randomly generating short URLs and accessing the content behind them. Both companies use Bitly's backend to power their short URLs.
We've found that businesses that care about privacy really care about privacy. That's why our Enterprise platform includes features you can't find anywhere else, that focus on adding extra checks and transparency into everything that happens on the platform.
Enterprise Privacy features include:
Every business is a little different, and our flexible platform can address any privacy concern or regulation.
Let's discuss your specific needs!